The live poultry market constitutes 90 to 95 per cent of total sales. Chicken prices have slowly risen in the last few years due to increased feed prices and other costs.
Processed chicken meat constitutes about five to ten per cent of total chicken meat production, and the demand for processed chicken meat is growing between 15 to 20 per cent per year.
India’s per capita consumption of poultry meat is estimated at around 3.1 kg per year, which is low compared to the world average of around 17 kg per year. However, consumption is growing, with 2016 total chicken meat consumption forecast at 4.19 million tons, up by approximately eight per cent over 2015.
The FAS expects 2016 layer production to reach 80 billion eggs, up five per cent from last year. India’s per capita consumption of eggs is estimated at about 62 eggs per year.
The Indian Poultry Industry revenue growth in FY2015 was 11% y-o-y after four consecutive years of more than 20% growth. Broiler volume growth for CY2015 is moderate at 5% y-o-y taking domestic broiler meat production volumes to 3.9 million tons and broiler market value at Rs. 425 billion.